Target Audience

By looking at a number of reviews for Yellow card and their albums we found that punk pop has become very mainstream so this shows are target audience. As the song is punk pop are video will appeal to the same age as all of Yellowcards songs 15 to 20 years old. Are target audience includes both sexualities but not all ethnicities. The social class of the target audience is bigger ranging from A to D. The target audience for Yellowcard is the main audience for music as at that young age youths are often have money for albums and for concerts. With are video we are not looking to change the target audience from one a big as they already have.