Monday, 21 September 2009

YellowCard- Ligt Up The Sky

Light up The Sky was yellwocards first single in their album Paper Walls. This is in the pop funk genre the same as there previous songs. It was made for the 2007 series of Heroes and has lyrics that link to the TV series as well as being used for the TV series One Tree Hill.
The visuals of the video do not have a direct link to the lyrics. The main link between visuals and lyrics is the sky is dark and surrounding too, with the song about him trying to “Light Up the Sky”. This title has deeper meaning and is about a relationship and how the guy who in this case is the lead singer is trying to do all he can to make the girl happy. During the chorus when he says “Light Up The Sky” there are parts in the sky that light up momentarily. In the video however there is no girl shown but a group of people that are almost zombie like who he is trying to help. At the end of the video the sky opens up bringing colour onto the people making them happy and lively.
The tempo of cuts throughout the video stays to the beat of the music slowing and speeding up as the beat does. For the first few seconds of the video the focus is on the lead guitarist as he plays a solo. As each member of the band joins in it shows him or her as they start playing or singing. However there are no solos other than the lead guitarist at the beginning. Throughout the video the actions in the video speed up and slow down as the music does. For example towards the end as the music slows down the people slow their movements as they look to the sky when the colour falls from the sky. A lot of the film focuses on the bands performance with a lot of close-ups of the lead singing. There facial expression promotes the band to be caring for other people and problems that occur in the real world. This video is very similar to their other videos with a story-taking place at the same time as a band performance cutting between each one they are also giving of the same image as there other videos.

The camera work is relatively simple types of shots with a few clever shots like a point of view shot when one of the people looks up at the sky with a telescope. Also throughout there are other shots showing the band or the people through pits of the rumble. Throughout the video some of the shots are blurred creating a mysterious atmosphere at the beginning. The editing is relatively simple throughout the video with the odd effect like what happens in the sky and the odd blurred shot. The costumes of the band are there usual wear to create the same image. The clothing of the people creates a dark atmosphere to match the surroundings.

This video is not only similar to theirs but to other bands of the same genre. As a lot of bands similar like to create mysterious videos and have weird videos that people will remember. Also similar to other bands the video is partly performance based and partly concept based.

Overall this video is similar to most of their other videos with a performance of their band a story. The video mainly promotes their band to look caring towards issues in the real world and keeping the same image of a typical pop funk band. The camera shots and editing is relatively simple with the odd effect. There are not much links between visuals and lyrics apart from the chorus and what happens to the sky.

1 comment:

  1. As with your previous piece of analysis Luke this is sound but you haven't considered Goodwin.

    Your blog would also benefit from being much more visual than it is at the moment - it is very text heavy.

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